Yeah, So I Heard Blogging is Really Effective When You Post Regularly…
And from whose mouth dropped this pearly bit of wisdom? Mine own. More than once, […]
Intellectual Property in the Social Media
So, we had a new addition to Alchemy, and even though it was extremely difficult […]
The Intersection of Marketing and Art
It’s no bad thing to have a client who is an art patron. And it’s […]
Looking Like A Big Deal…Before You Are
The proliferation of ways to publish your magnum opus (or, you know, an exhaustive detailing […]
Ad Creep(y)
First there was bodvertising, then thighvertising, now it’s beardvertising. Talk about taking “ad creep” to […]
Late to the Sharknado…
I had a whole bunch of ideas for a blog post – you have beardvertising […]
SWEDE FEST™PALM BEACH Opens Big!
Any time you work on a brand-new event with a client, there’s always the possibility that — even with a great concept and a clever hook, after everyone’s hard work, late nights, inspired ideas, creativity, sharp copy, media hooks, great pitches, relentless social media outreach, promises from everyone to cover the event, smart media buys, great sponsors, high-profile partners, and every other factor you can imagine — you’ll have a half-full venue. There are so many intangibles you can’t control; then add in that it’s summer, in Florida, during hurricane season, when it usually rains every afternoon from 4:00pm until 7:00pm, it’s hot and humid and hair gets frizzy, people are away on last-minute vacations before school starts and/or work gets back to a more normal schedule, and did we mention it’s summer? And that no one knows what a “swede” is?
Redfining Glamour: The LadyLash Studios Website Debuts
Sometimes a project comes along and the client says, “I trust you; be creative as […]
Efficient, Yes; Effective, Not So Much
Today’s Bad Pitch Blog outs a publicist for Blinds Chalet, who has sent 6 pitches […]
Another Reason They Call Them ‘Flaks’
The Bad Pitch Blog’s headline for this one really says it all: “The Bad Hitler […]